Threads Qualitative Research offers global consumer insight solutions with the creativity and flexibility of a boutique market research firm.
Be it for global expansion, consumer target understanding, or understanding cultural context, our focus is on delivering insights and strategic recommendations that help the global brands we work with create stronger differentiation and marketplace preference.
GLOBAL CONSUMER PARTICIPANTS
Our proprietary, on-demand panel of over 4.5 million world-wide consumers is optimized to leverage online and mobile technologies for the benefit of rapid collection of rich behavioral insights and digital video footage.
From our headquarters in Atlanta, Georgia and across our 26 global offices, we leverage cross-cultural, in-country research experts covering 61 countries throughout the world.